There is a fairly slow and continuous erosion

This is good news for France Inter... but perhaps a less good for the new direction of the public radio development of pressure at the outset by the good results of the previous team. According to the last wave of Médiamétrie, the station has just climb onto the second step of the podium of the most listened radios in France thus overtaking NRJ.

With 10.3 hearing combined increased by 0.5 point over the period April-June, France Inter remains behind RTL leader, fell by 0.7 points, at 12.1. But therefore outperforms the music radio NRJ, who levelled off now for 10 of hearing after a decline of 0.5 point. "I cannot claim too me these figures but we are obviously satisfied with these results, shows Jean-Luc Hees, President of Radio France named in May." "Frédéric Schlesinger has done good work, it is a good basis for France Inter".New boss of the round house "to 10.3 hearing, France Inter still has a margin of progression".Philippe Val, the former Director of "Charlie Hebdo" who took the reins of France Inter two months ago, has its roadmap.

Not risk the remains

In progress since several waves of polls Médiamétrie, closer to the public radio of the RTL leader, who has lost his Chairman Axel Duroux, party for TF1. But for Jean-Michel Kerdraon, the Vice-President of RTL, there is no risk in the home: "We have about 1 million listeners of difference with our new competitor, he says." We loop a happy new year 2008-2009, even if our hearings are falling, it compare to a historic high in 2007. It is today to an another low. "Among the generalist radio Europe 1, in fourth position, records a progression of its hearing of 0.3 point to 9.1 of cumulative audience. The station is carried by its morning hosted by Marc-Olivier Fogiel and Nicolas Canteloup imitator. "One attends a profound renewal of the forces in presence with France Inter and Europe 1 that are a good year, while for general practitioners and NRJ RTL leaders for the music recorded a decrease, said Alexandre Bompard, CEO of Europe 1. Our goals are therefore met, we now exceed France Info on the season.

The station of Radio France was overtaken by Europe 1 and is still down by 0.2 of a point, to 8.5, on this last wave. "Erosion continues, but working for the creation of a different antenna for re-entry." It is not clear. "But there is a good state of mind to France Info," explains Jean-Luc Hees, President of Radio France.

Advertising starvation

Finally, SMR (Group NextRadioTV) recorded an increase of 0.5 point of his audience on a year to 6.7 of hearing. But, in these times of publicity famine, the profession is concerned more generally the general erosion of the hearing of the radio medium: 80.9 of the French of 13 years and more light up their FM station every day of the week. This figure was 81.6 in 2008 and 83.6 in 2007. "It is the evolution the most concern nte, recognizes Alexandre Bompard.". There is a fairly slow and continuous erosion. There is therefore a need to move forward and to go further on declining media.