Their analysis was different just a year ago

In early 2007, company vehicles (TVS) tax increase for larger engines had forced many companies to get around 140 g/km of CO2 emissions. Early 2008, the shift to small displacements is accelerated. "Companies have immediately attacked the malus in reducing once again the engines", note Jean-Loup Savigny, commercial Director of Arval France. "They seek first tax neutrality", said Eric Trelet, commercial Director of ALD Automotive. As to benefit from a bonus, would sometimes change category, "a not difficult to cross for fear of reactions of employees concerned".

Companies keep therefore most often the same models by lowering of the level, for example the Scénic 1.9 dCi 130 HP 1.5 dCi 105 ch l l, explains Raphaël Almerge responsible for marketing at Lease Plan. Since a few months in Arval France, 20 of the new contracts out of the area "malussée" and 90 of registrations are placed in the tax area neutral or "bonussée".

But business applications go beyond the reduction of the powers. "Taxation is the entry point for companies seeking to help them optimize their fleet and emit less CO2 in the overall," said Thomas Zink, marketing director of GE Capital Solutions.

Clients thus surreptitiously increased rental times while reducing the mileage. In ALD, average durations of rental are past 36 months for 100,000 km six months to 95,000 km and 38/39 months ago today. A way to stabilize the rents to the increase in the price of cars. "Eco-responsibility is not natural for business, says a rental, but taxation and conditions grow them in the same direction.".

Internships and advice

Hence the transfer of the rental. Their trade have learned to work in total costs including integrating the use of the vehicle by the driver. They offer all of eco-driving courses to influence behaviour, promising to impressive reductions in fuel consumption. "It is an opportunity to develop our role as Adviser, more larger and longer term, with the leaders of Park.". "We are only of the tarifeurs of rents", one of them loose. Arval will launch after the world a "Green Plan" that will bring information, audit tracking of parks, will help define objectives for the reduction of emissions of CO2et the means of achieving. GE Fleet, who was pioneer in this field since 2005 with a "Green" program renamed "Clear Solutions" by expanding to Europe. He wants to give all the tools and advice to businesses to reduce the environmental footprint of their fleet.

The issue of resale

But the most sensitive impact of disruption of the purchase of new vehicles for rental is hidden behind their green habit: the restructuring of fleets affect term market opportunities (VO). Their capacity to anticipate changes in values will depend on their subsequent profits.

The question is whether if, within three years, vehicles now registered by the companies will be chosen by individuals on occasion, summarizes Jean-Loup Savigny. Will they be attracted to Laguna or less powerful Passat "The merchants of opportunities have reassured us, he says." For them, the individuals will ask lower consumption. Their analysis was different just a year ago.

Remain many unknown: the relative prices of gasoline and diesel fuel, the annualized malus potential that would affect the high VO of range, the arrival of the new ecological lines of all constructors and the risks of recession and decline in purchasing power. "Today, the offers of new vehicles that emphasize the bonus prompted the French to renew their fleet which won't and low-cost models come into competition with the VO low mileage.". "For the future, we bet small engines will sell well", presumably with serenity in Lease Plan.